{"product_id":"butterfly-bush-royal-red-3l","title":"Vlinderstruik - Koninklijk Rood - 3L","description":"\u003cp\u003e\u003cstrong\u003ePlant Type:\u003c\/strong\u003e Deciduous flowering shrub\u003cbr\u003e \u003cstrong\u003eBotanical Name:\u003c\/strong\u003e Buddleja davidii ‘Royal Red’\u003cbr\u003e \u003cstrong\u003eFlower Colour:\u003c\/strong\u003e Deep reddish-purple\u003cbr\u003e \u003cstrong\u003eGrowth Habit:\u003c\/strong\u003e Vigorous, upright shrub\u003cbr\u003e \u003cstrong\u003eFinal Height:\u003c\/strong\u003e Approx. 2–3 m\u003cbr\u003e \u003cstrong\u003eExposure:\u003c\/strong\u003e Full sun\u003cbr\u003e \u003cstrong\u003eSoil Type:\u003c\/strong\u003e Well-drained soil\u003cbr\u003e \u003cstrong\u003eFlowering Period:\u003c\/strong\u003e Mid summer to early autumn\u003cbr\u003e \u003cstrong\u003eHardiness:\u003c\/strong\u003e Suitable for outdoor growing once established\u003c\/p\u003e \u003cp\u003eButterfly Bush ‘Royal Red’ is a bold and widely planted variety valued for its rich colouring and strong attraction to pollinators. Buddleja davidii is recognised as one of the most reliable shrubs for bringing butterflies, bees, and other beneficial insects into the garden throughout summer.\u003c\/p\u003e \u003cp\u003eThis variety produces long, dense panicles of deep reddish-purple flowers, forming a dramatic display from mid summer into early autumn. The blooms are lightly fragrant and continue for many weeks, particularly when spent flower heads are regularly removed.\u003c\/p\u003e \u003cp\u003e‘Royal Red’ grows as a vigorous deciduous shrub, gradually reaching approximately 2 to 3 metres in height. It performs well as a focal point in borders, within mixed shrub plantings, or as part of a flowering hedge where strong summer colour is desired.\u003c\/p\u003e \u003cp\u003eFor best results, plant in full sun in well-drained soil. Butterfly bushes thrive in warm, open positions and are generally tolerant once established, making them dependable performers in a wide range of garden conditions.\u003c\/p\u003e \u003cp\u003eThis shrub flowers on new growth, so pruning back firmly in early spring encourages strong fresh stems and abundant flowering each season.\u003c\/p\u003e \u003cp\u003eFor gardeners seeking intense colour, extended flowering, and continuous garden activity, ‘Royal Red’ remains a striking and reliable choice.\u003c\/p\u003e","brand":"Crooijmans \u0026 Zn","offers":[{"title":"Default Title","offer_id":56510686822748,"sku":null,"price":11.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0660\/5842\/0465\/files\/without-butterflies.png?v=1772699983","url":"https:\/\/www.tuincentrum-vanvliet.nl\/fr\/products\/vlinderstruik-royal-red-3l","provider":"Holland Kertészet","version":"1.0","type":"link"}